Want to know how to verify on Instagram? There are simple steps to submit an application and prove its remarkableness.
If you want to know how to verify on Instagram, then you have come to the right place. This guide will tell you how to apply for Instagram verification (this is the easy part) and provide some tips to help you qualify (this is the hard part).
Let’s start with the easy part
What is the meaning of Instagram varification
Instagram verification is a process how you prove that your Instagram account is the authentic presence of a notable public figure, celebrity, or global brand.
You have probably seen plenty of verification badges around. As with Twitter, Facebook, and, yes, Tinder, the little blue checkmarks are meant to indicate that the platform has confirmed the account in question is trustworthy, or at least they are who they say they are.
These badges are designed to make the real accounts stand out so that Instagram users can be sure to follow the right person or brand. Arriving easy to spot in search results and on profiles, and they convey authority.
It is easy to see why verification badges are also an iconic status symbol. They are rare, and uniqueness gives a certain amount of prestige – which may or may not translate to better engagement.
That said, Instagram is exact that verified accounts (such as business accounts) do not receive special treatment from the Instagram algorithm. In other words: If it is true that verified accounts earn more engagement on average, it is because they are posting great content that resonates with their audience.
Who Can be eligible for Instagram verified?
everyone can apply to be verified on Instagram. However, Instagram is notoriously picky (and in many ways mysterious), which gets verified. So, if you are running an account on a “Notable” part, how do you know that you meet the criteria?
For example, because you have a blue checkmark on Twitter or Facebook, you won’t be guaranteed this on Instagram.
Instagram is blunt, stating that “only a few public celebrities, celebrities and brands have verified badges on Instagram.” In other words: “Only accounts with a high probability of being disorganized.”
Here we know about eligibility.
First, you must follow the network’s Terms of Service and Community Guidelines. On top of that, your account must meet each of these criteria:
Authentic: Are you a real registered business, person, or brand? You cannot have a mem page or fan account.
Unique: Instagram can verify only one account per person or business, except for language or specific accounts.
Public: Private Instagram accounts are not eligible for verification.
Complete: Do you have a complete bio, profile photo, and at least one post?
Notable: This is where things get subjective, but Instagram defines a notable name, which is “well known” and “highly searched.”
How to apply to get verified on Instagram: Follow These 6 steps
To get verified on Instagram is a simple process:
- Go to your profile and tap the hamburger icon in the top right corner
- Tap Settings
- Tap Account
- Tap Request Verification
- Fill in the application form.
- Your name
- Your “known as” or working name (if applicable)
- Select your category or industry (for example: blogger/influencer, sports, news/media, business/brand/organization, etc.)
- You also need to submit a photo of your official government ID. For individuals, that could be a driver’s license or passport. For businesses, a utility bill, your articles of incorporation, or tax filings will do.
- Click Send.
As per to Instagram rules, after their team reviews your application, you will receive feedback in your notification tab. Due to historical and ongoing issues with scammers, Instagram is obvious that they will never email you, ask for money, or otherwise reach out.
Within a few days or a week, you will get a direct yes or no. No feedback or explanation.
This is what no one looks for:
If you’re relatively confident, you meet these criteria, or you just feel like turning the dice, it’s time to go ahead and verify your Instagram account.
And here’s a yes, break the bubbly:
Best Tips to get verified on Instagram
So, yes, everyone can apply for Instagram verification . But actually, it is tough to get approved.
We have gone ahead and compiled all the best practices to maximize your chances of success as you move forward with your quest to prove your brand’s notability.
Don’t Ever try to buy a verification badge
We’ll get it first: the person who says that his friend works for Instagram? Please do not give him money.
The same goes for any third-party app or random account that offers a “full refund.”
The same goes for the account that makes you DM because they want to sell you their badge because they “don’t need it anymore.”
“Instagram scammers” they know that people and businesses feel outsized emotions about the blue checkmark, and some are pretty effective at appearing legit, so stay on your guard. And remember that Instagram will never request payment and will never contact you.
Tl; dr: The only way to get verified is through the official form unless you are Jennifer Aniston (in which case, scroll down to Tip # 7: Work with an agency or publicist, or maybe stop reading this article entirely because you’re doing great!).
Monitor for impostor accounts
If you are continually battling unauthorized, fake, or fan accounts impersonating your brand, we have good news for you. You are a prime candidate for verification on Instagram. Ultimately, the declared purpose of validation is to separate real accounts from fake ones.
Your annual social media audit should make it clear if impatient accounts are a problem for you. You want to monitor and document these accounts using social media monitoring tools such as Zootofox’s Hootsuite integration.
Here is a quick tutorial on how to use Xerofox, used to inform yourself about impostor accounts (and other scammy activity):
Get more (real) followers
Look, we don’t have numbers, but it honestly sometimes feels that you need a ridiculous number of followers to be verified. There is no evidence that this is a factual rule, but it cannot hurt? Or maybe the correlation does not ultimately lead to it?
In fact, it is more likely that as people or brands become more notable on Instagram, the number of followers increases.
If you want to hedge your bets and play it both ways – chicken and egg – here is some inspiration to get more Instagram followers.
Pro tip: Don’t just try to take shortcuts and buy your Instagram followers. (Also, breaking community guidelines and then checking your account from Instagram is a very effective way to close your account)
Delete cross-platform links From your bio
Some people make the slightest move (we’ll never dare), with Instagram stating that verified accounts may not have so-called “add me” links to other social media services in their Instagram profiles. You can include links to your website, landing pages, or other online assets, don’t connect to your YouTube or Twitter account.
On the other hand, if you have a blue checkmark on your Facebook profile but not on your Instagram account, Instagram would encourage you to link your Facebook page to your Instagram account to help prove your authenticity. Is.
Be highly-searched for
Social media is all about severe and organic search (this is what the Instagram Explore page is for, anyway — and making it big can have a real impact on your engagement and follower count).
But when it comes to verification, Instagram wants to know if people care about you so that they can distance themselves from the seduction of the feed and type their name into the search bar.
While Instagram does not provide analytics on this data, we put money on the fact that Instagram’s verification team has access and will check how often users are searching for you. This takes us to our next point…
Apply when your name is in the Public
Google yourself. Has your brand been featured in multiple news sources? Did a recent press release or white paper get picked up? Do you have a sound bite or a profile in a major international publication? Paid or promotional content does not count.
If PR has been a priority for your brand thus far, you might have a more difficult time proving how “notable” you are. Acknowledging because no place to submit your proof: Instagram does its research, so it’s up to you to make sure your news is above the fold and impossible to ignore.
If I’ve recently experienced a windfall of attention or considering planning a big announcement, think about capitalizing on it and applying for that checkmark while your name is hot.
Work with an Known agency or known publicist
If you have the budget and ambition, hire a reputable digital agency with access to Facebook’s media partner support tools. Your publicist or agent will be able to claim a username, merge accounts, and get verified accounts through their industry-only portal.
Is verification guaranteed? Not at all, But a request from an industry professional through the media partner support panel carries more weight and sets you apart from the crowd.
This tip should be a no-brainer, but we feel compelled to uncover it because the results are terrible. In your application, to be verified, you have to be accurate above all else.
Please use your real name. Choose an appropriate category. Do not misunderstand any government document.
If you increase the truth anywhere in your application, Instagram says that it will not only deny your request, but it can also delete your account.
Your profile and bio Should be complete and effective
Instagram’s listed verification requirements (a bio, a profile photo, and a post? Really?) Are a less frequent one. You do not want to complete it. You want to end it.
Optimizing your Instagram bio will not only affect the verification team when they investigate you but can pay ongoing dividends in the form of new followers and conversions.
If you’re Failed at first time, try again
If, after all your work, Instagram comes back with disapproval, embrace the opportunity to zero in on your goals and double your efforts.
Build your Instagram strategy, build a dedicated following, and discuss it with the forum.
And then, whether you wait 30 required days or spend a few fiscal quarters hitting your KPI, you can apply again.